I first bought this at the airport and fell in love with it! It was quite expensive so when I saw it on sale here, I got another one right away. It wears well under make up and my undereyes feel hydrated. The packaging is also so much more hygienic and portable than the usual jar type. As for the effectivity with the wrinkles, I use it more for prevention, being in my mid-20s. My skin is quite sensitive but it did not react negatively to this. Love it!!